Guide to Host A Successful Virtual Job Fair

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Whether it is a conference, trade show, fair, meeting, launch, exhibition, fest, AGM, town hall, or award show, every event has been organized virtually nowadays because, after the pandemic, everyone likes and prefers it. Moreover, virtual fairs can be helpful to reach the global audience all at once, which is the most beneficial deal for brands and businesses. 

Still, it is essential to know the proper process to host a virtual fair. No need to worry! Here is a complete guide for you that can be helpful for hosting a virtual job fair successfully. 

A Step-By-Step Guide to Host A Successful Virtual Job Fair!

10 Step-process that can be helpful to host a successful virtual job fair are as follows:

1.  Have an Effective Strategy

Start with creating an effective plan for your entire virtual event. Think of the sessions, time durations, agenda, and prepare a proposal for the sponsors and stakeholders. Moreover, it will be helpful to convince them to invest in your event and reach a global audience with you. You should also prepare a list of all the requirements. Include everything that you want in your virtual events. Also, keep all the aspects and elements more realistic and beneficial for your event, speakers, stakeholders, and everyone attending your event.

2. Develop Your Event Budget

You have to determine your virtual event budget based on the fund you collected and the requirements shared by other stakeholders. Moreover, it is essential to decide the features you will be including your virtual event that can create and maintain proper communication, 2-way communication, networking, and global reach. 

3. Choose a Virtual Fair Platform

Choosing the right and trustable virtual fair platform can be the most tricky step in the entire process of hosting a successful virtual job fair. Moreover, you need to search, compare, and identify the most secure & advanced solution that can provide you with the best features to make your virtual fair interactive and engaging. 

12 Must include features for your virtual fair are as follows:

• Networking Tables
• Dynamic Banners Functionality
• AI Matchmaking Tool
• Browser-Based Solutions
• Gamification
• Custom Environment
• DIY Booth Button Icons & Names
• Notifications
• B2B Meeting Scheduler
• Live Polls, Heart, Clapp, Hoot & Other Emoticons
• External Meeting Integration
• Access Control

The quality and features of these elements will make you confident that these tools can make your virtual flat successful. 

4. Customize Your Virtual Booth

You have to keep the facts like what attendees like, what they are into, what are their interests, their ages, gender, country of origin, etc., in mind to create a virtual booth. Such demographics of the targeted audience can lead you with creative and unique ideas for your booth. Moreover, highlight your booth from others with impressive infographics by using your brand logo and other gifs and image banners. Provide various required content and documents at your booths describing everything about your brand.

5. Add the Engagement, Networking, & Branding Tools

You have to make the virtual event quite engaging and interactive in order to keep your attendees from leaving the event in between. Consider the tools like live audio, video call, live text, heart, thumbs up, clap & hoot emoticons, photo booth, live polls, AR/VR games, signature wall, seamless navigation, Whatsapp & Zoom integration, real-time customer care, and local zone support. 

6. Staff Your Virtual Career Fair

The basic need of your virtual event attendees is to seek and reach knowledgeable recruiters or hiring managers to get answers to all their questions in real-time during the entire event. You have to keep all the freelancers, interns, or your own company employees ready to help the job candidates by giving them solutions for all their troubles at all times in the event. 

7. Develop & Implement Marketing Plans

You have to constantly market and prompt your virtual fair till the event day to grab as many attendees as you can through it. Develop proper marketing strategies. Start with email, direct mail, advertising, public relations, social media, and websites. Create unique and innovative content for the ad campaigns and keep a chunk of suspense and excitement in your posts in order to make the audience curious. 

8. Launch Your Career Fair

Now is the time to launch your virtual career fair and let your hard work show its worth. Surely give access to resource centers loaded with downloadable content. Also, add the document library giving the access of viewing and downloading options for all the types of documents to the attendees. Moreover, before you launch the virtual fair, check and recheck every aspect, again and again, to ensure there is no technical problem or difficulty. This way, you can avoid the last-minute fuss.

9. Take Feedback from Attendees

As soon as your virtual fair ends, it is essential to ask for follow-up from all the participants. Look for a virtual event platform that can provide you with the best ways to take feedback from your attendees. You can display a survey form on the screen as soon as your virtual fair ends, or else you can send the mails to the participants after the event. Also, you can ask users to review your events on social media channels, like Facebook, Twitter, Instagram, or YouTube. 

10. Examine the Analytics

You will get a complete footprint of the attendees with the best virtual event platform. It can show where the users went in your virtual event, which booth or sessions engaged the most or least, the count of downloaded content, and more. You will be able to measure the event’s success by comparing these pieces of information to your event’s definite set of KPIs. Moreover, It will be easy to share a complete report showing how your virtual event matched the business objectives with the stakeholders.

So, this is a complete step-by-step process that can be helpful for you in hosting a successful virtual job fair. You should consider and follow every step appropriately and conduct the best virtual event of 2022. 

Hope, you will find this article beneficial to host a successful virtual event in 2022.